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Who is the Superfly Dad?

The Superfly Dad is the dad who appreciates comfort and functionality. He goes to work everyday and doesn't want to bother with changing his undergarments when he goes for his workout. His preference is a simplified approach to his work week, which starts with coordinated sets of socks and underwear.  He's aware of the world around him and has a sustainable mindset.  This means he has an interest in how products and packaging can impact the earth we walk on. The Superfly Dad wants to maximize an effortless look. We asked a few dads a few questions and wanted to share them here.



Father's Day: Andrew Walker

Father's Day: Andrew Walker Part 2

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